Better Silver is a Vicenza-based company and world leader in the production of silver chains and jewellery. Roma 1947 is a jewellery brand created by Better Silver.
A tenacious policy of expansion and investment abroad has led Better Silver products to be present in over 80 countries worldwide.
The company needed white background photos for product coding for Better Silver and emotional photos to be incorporated in the e-commerce for Roma 1947.
The photographic content was accompanied by commercials set in Venice, Florence and Rome, cities where the brand is present with flagship shops. Mini commercials were created to promote the brand on social media channels.